The COVID-19 outbreak that began about a year ago has proved devastating for many mainstream industries – including airlines and restaurants, for starters – but for those in the cannabis business, 2020 turned out to be a record-setter.
Sales of medical and recreational marijuana products smashed former records set in mature markets such as Colorado and Oregon. In emerging markets, including Illinois and Ohio, sales set new, high bars for performance.
Looking ahead, industry insiders don’t expect 2021 to be much different.
If anything, analysts said, sales will continue to climb. It’s only a question of how big the numbers will get.
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