Increasing competition in the cannabis industry is forcing some companies to change their business model while others are keeping the course.
According to state data, there have been nearly 140 new recreational retailers opening in just the last eight months, with more than 500 now licensed in the state.
re there are a number of cannabis companies in close proximity. That includes New Standard, which has nine locations across the state.
“We really don’t gauge on our competitors and on pricing. It’s really about guest experience,” New Standard COO Mary Turon said.
Turon says she doesn’t feel it’s any more difficult to operate today despite increased competition, adding they’ve spent years building their customer base.
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