The Business of Cannabis

Tech-Driven Loyalty Programs Key To Cannabis Retail Sales

Borrowing from the playbook of industries like airlines and hospitality, an increasing number of cannabis retailers are upping their loyalty program game as a means of engaging customers to keep them returning to their stores. Loyalty programs are no longer just...

Cheech & Chong Bring Cannabis Brand To Ohio

The iconic comedy duo and cannabis pioneers Cheech & Chong are expanding their cannabis brand into Ohio through an exclusive partnership with Riviera Creek, a leading cultivator in the state. “This partnership is about merging legacy with innovation,”...